Reimagining Build Management at PineApple

Design story behind the designing from fragile Excel workflows to a seamless system built for scale.

Pine Apple

About Pine Apple

Pineapple is a hardware technology company building interconnected product ecosystems. Their teams manage complex build plans across regions and time zones, requiring clear visibility and reliable operations.

What did we do

Pineapple's Hardware Technology teams were wasting hours managing build plans in fragile spreadsheets, leading to operational risks.

As the sole designer on the project, I analyzed stakeholder recordings to create an end-to-end management platform.

This solution eliminated manual inputs, established a traceable system for EPMs, and provided a real-time executive dashboard, reducing manual data entry time by 50% and offering a single source of truth for build status.

Disclaimer:

This project is under Non Disclosure agreement, please reach out for more information. Meanwhile get a brief insight for this project below.

Outcomes

80%
Expected reduction in manual reporting
5+
Expected hours saved weekly
100%
Data traceability achieved

My role

Owned & Led UX for the Hardware Engineering team to assist Program Managers and EPMs in quickly, confidently, and intuitively finding what they need.

Team

Sammi Yu (TPM)

Bryan Koh (Tech lead)

Learnings

  • I learned how Pine Apple products are never isolated experiences they are deeply interconnected ecosystems. The Sambar project forced me to think beyond a single screen and design for continuity across devices, contexts, and moments.
  • Pine Apple's design language prioritizes clarity, restraint, and intent. While working on SDBR, I had to repeatedly remove visual and functional noise until only the most essential elements remained.
  • Pine Apple's approach made me step away from short-term wins and think in terms of multi-year evolution, backward compatibility, and sustainable UX patterns.

Let's have coffee?

Ganesh Shenoy
Want to work together? just want to chat?
Ganesh Shenoy
Phone number+91 9845608563
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Ganesh Shenoy — Designer who builds things